Sea Love, New product Development

Personalized fragrance in your Body care.

I along with a classmate worked with Sea Love, a local experience based candle making boutique. We researched market and consumer trends, their e-commerce presence, and competitors to understand Sea Love. We also created the ingredients and benefits for the two products we designed. Sea Love consumers value an immersive experience — which is why we created the Body Salt Exfoliating Scrub, followed by our nourishing Botanical Butter Balm.

Consumer Video

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Super Goop Integrated Marketing Strategy Campaign